Research & Publications

Mission-Driven,
Curiosity-Led

At the Global Centre for Modern Ageing®, we produce best-in-class research outcomes to help improve the lives of older adults.

We provide a nuanced understanding of older adults’ challenges, desires and unmet needs, grounded in organisations’ commercial reality.

Public Benefit Research
The GCMA’s public benefit research informs the development of products, services and policies that positively impact the lives of older people, now and into the future.

Bespoke Research for Client Projects
We also conduct specialised, ageing focused research and produce strategic recommendations for clients, aligned with our core operations and charitable purpose of advancing the Ageing Well industry.

We scope and deliver world-leading end user experience research and capture fresh evidence from around the globe to improve the lives of older adults.

  • Inspiring New Models of Care: Digital Health in the Home

    In partnership with Google Chrome Enterprise, the GCMA undertook a study investigating the challenges and opportunities facing the Australian healthcare industry
    and to understand older Australian’s thoughts and concerns
    in implementing and truly integrating health technology in their home.

    Download Report

  • The Future of Telehealth: Refining the Blend

    Understanding the optimum blend between telehealth and face-to-face consultations.

    The Global Centre for Modern Ageing® has completed the
    third phase of its study tracking older Australians’ response
    to COVID-19 restrictions, focusing on older Australians’ use of telehealth and face-to-face consultations.

    Download Report

  • Telehealth: Here to Stay?

    There are many things that older Australians would like to see return to ‘normal’ post-COVID, but there’s one change they are eager to keep – telehealth - according to research undertaken by the Global Centre for Modern Ageing® (GCMA).

    Download Report

  • Ageing in the Right Place: An Australian Perspective

    The insights presented in this report offer innovative businesses the chance to leverage opportunities arising from the Modern Ageing phenomenon and the increased demand for better housing, retirement living and aged care options. Ultimately, by empowering industry, the GCMA hopes everyone will have the opportunity to live in the right place as they age.

    Download Report

  • Finding a Silver Lining: An Australian COVID-19 Perspective

    Older Australians see a silver lining to the COVID-19 pandemic despite the significant challenges they face. This key insight emerged from our multi-faceted research to understand Australians’ evolving experience during the coronavirus pandemic.

    Download Report

Our Approach

  • Bespoke

    We understand the importance of applying the right tools and thinking to every project.

    Our expert researchers choose from a broad and varied palette of techniques and technologies, to validate the usability and likeability of Ageing Well solutions.

  • Multidisciplinary

    Ageing represents a complex, multifaceted challenge. That’s why we believe in cooperative, coordinated effort.

    We blend our expertise with the fresh, progressive thinking of SMEs representing different disciplines, ranging from gerontology to Assistive Technology (AT).

  • Agile

    Today’s world moves quickly, and so do we.

    We’re not just flexible thinkers. We’re flexible in our ability to respond to clients’ evolving needs. We are a proudly independent, and research partner-agnostic organisation.

Our Commitment

The Global Centre for Modern Ageing® upholds and promotes a culture of socially responsible, ethical research, adhering to nationally recognised standards.

Since most of GCMA’s co-design and research activities require citizens’ participation, an ethics review is undertaken for each project to comply with the Australian National Statement on Ethical Conduct in Human Research.

Learn more about our Human Research Ethics Advisory Committee.

Judith Leeson AM
GCMA Co-Designer

“Working with the GCMA is always a privilege… They have brilliant researchers and facilitators, who make the learning and research processes truly participatory.

“I would encourage anyone who cares about older people in Australia, and the situations they find themselves in as they age, to participate in co-design research.”

Register today to join GCMA’s co-design community, and participate in our research!

Our LifeLab®

The GCMA’s globally accredited LifeLab® operates within the standards of the European Network of Living Labs (ENoLL).

Our versatile, purpose-built facility is among just 18 Living Labs worldwide specialising in ageing.

Latest Research News

What We're Doing | GCMA
Empowering Older Australians with Better Product Usability Report
Research, Publications
Research & Development, Age-Friendly Housing and Real Estate, Aged Care
Empowering Older Australians with Better Product Usability Report
Research, Publications
Research & Development, Age-Friendly Housing and Real Estate, Aged Care

We’ve identified that there’s a significant gap between industry’s belief that products are user-friendly for older consumers and the actual usability challenges faced by older Australians every day.

Read More →
Research, Publications
Research & Development, Age-Friendly Housing and Real Estate, Aged Care
University of Melbourne seeking research participants over 65
Research, Co-Designers
Research & Development, Partnerships, Opportunities
University of Melbourne seeking research participants over 65
Research, Co-Designers
Research & Development, Partnerships, Opportunities

If you're aged over 65 years old, and are willing to share your experience using a fitness or activity tracker to monitor your health and wellbeing, the University of Melbourne's School of Computing and Information Systems would love to hear from you!

Read More →
Research, Co-Designers
Research & Development, Partnerships, Opportunities
‘StepUp’ to reimagine the future of ageing in Australia
Research, Co-Designers, Connect
Research & Development, Partnerships, Opportunities
‘StepUp’ to reimagine the future of ageing in Australia
Research, Co-Designers, Connect
Research & Development, Partnerships, Opportunities

The Global Centre for Modern Ageing® is proud to champion a new service, committed to transformational outcomes for older people. StepUp for Ageing Research connects volunteers aged 18+ with tailored opportunities to contribute to ageing and dementia-focused research projects.

Read More →
Research, Co-Designers, Connect
Research & Development, Partnerships, Opportunities

Contact the Global Centre for Modern Ageing® to learn more about our innovative research program.